Advertise on IATA's Website

Drive Quality Visitors to Your Site

At the heart of the aviation industry, IATA is a trusted source for latest industry news, information on key initiatives and value-added solutions to promote commercial success.  Our website attracts air transport stakeholders at all levels spanning every industry sector, as well as individuals interested in aviation-related issues – a highly targeted audience for you to attract new business.  Contact us today.

  

Reach a wide range of audiences.

The IATA website is divided in 11 different sections and attracts a variety of people primarily from the aviation supply-chain. We attract people interested in Cargo, Freight Forwarding, Environment, Security, Safety, Training and more. Our website gives the flexibility to an advertiser to reach a wide audience as well as a targeted audience.

  

Reach Key Decision Makers

Our subscriber data shows that over 50% of our visitors are industry decision makers, with a high percentage holding senior management positions.

 

Ad placement and positioning

  • Ads are placed in the right column of the website or newsletter page.
  • IATA maintains control of page availability for advertising purposes. Advertising is not available in the About us section.
  • Advertising in the Airlines International pages of the Pressroom is subject to the Airlines International advertising terms and conditions
  • All ads are placed above the fold for average screen size and resolution.
  • Three ads per page is the maximum space allotted, i.e. 1 ad per each available format.

 

Key Stats* & Pricing: 

  • Average Monthly Page Views: 1,560,770
  • Average Monthly Unique Visitors: 236,529
  • Average Monthly Unique Visits: 365,898

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*Source: Google Analytics (2011 Stats)
Placement 1 Month 3 Months 6 Months 12 Months Per Extra URL**
Box (160x140) 3000 2550 2250 1800 200
Rectangle (160x50) 2000 1700 1500 1200 150
Both Ad Spaces 5000 4250 3750 3000 200

Prices listed are on a monthly basis.

**5 URLs Max Per Bundle

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Bundle & Save!

Online ad campaigns can benefit from bundling multiple URLs together in order to reach your desired target audience(s). This will broaden your reach and reduce the cost per URL while maximizing ROI.

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5 URLs Max Per Bundle

Banner Ad Format Examples

IATA Website AdvertisingBox Format 160x140 pixels   Rectangle Format 160x50 pixels 

Technical specifications, appearance, content and design 

  • Supported format: JPEG, GIF and Hyperlinks
  • Rich media, such as Flash, is not permitted
  • Weight: no more than 25K for still GIF or JPEG, and 50K for animated GIF.
  • Limit of 3 loops for animated GIF, with no blinking or other distractive animation
  • Hyperlinks: 60 characters maximum (including space)
  • Advertiser content must include a logo or name as well as a blurb.
  • IATA may refuse ads that are too bright or artwork that looks old- fashioned or non-professional. 
     

Submission of material 

  • All material must be uploaded to our creative drop-box page. 
  • All material should be ready-to-use, per IATA specifications. We cannot change or correct submitted ads.
  • All online material must be submitted 14 days prior to the publishing date.

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